Discovery & baseline
We discuss goals, customer groups, channels and the sales process with management and relevant teams. We review websites, accounts and reports using authorised access.
Output: a current-state map and baseline measurements.First, understand the business.
Then turn data into decisions.
Digital transformation starts with understanding how you acquire customers, handle enquiries and lose time or opportunities. Technology selection comes after that understanding.
A shared data model
We define what visits, enquiries, qualified leads, proposals and sales mean for your business. Source, date, owner and status fields become consistent.
Output: a data dictionary, lead stages and measurement plan.Priorities & a pilot
We rank opportunities by expected impact, implementation effort and data reliability. We start with a focused pilot with an agreed budget and success criteria.
Output: a priority list, owners and pilot plan.Measurement & improvement
We compare outcomes with the baseline, considering seasonality, budget and channel differences. We flag missing data and agree on the next step together.
Output: a monthly decision report and next-period actions.THE AUREVO APPROACH
Shared data. A common business language.
An illustrative enquiry model, adapted to your process. This example contains no customer data.
| Data field | Business purpose |
|---|---|
| Enquiry ID & creation time | Distinguish duplicate records and track progress over time. |
| Source & campaign | Understand which channels generate enquiries and identify unknown sources. |
| Need & qualification status | Capture customer needs and apply a shared qualification definition. |
| Owner & next action | Show who is responsible and when follow-up is due. |
| Proposal, outcome & value | Connect won and lost opportunities where sales tracking is available. |
Beyond likes: indicators that inform decisions.
Enquiry conversion rate
Enquiries / relevant visits × 100, using the same time period and scope.
Cost per qualified enquiry
Advertising spend / ad-generated qualified enquiries. No ratio is calculated when there are no enquiries.
First response time
Time from receiving an enquiry to the first human response. Business-hour rules are agreed together.
Proposal-to-sale conversion
Won proposals / proposals with a known outcome × 100. Open proposals are reported separately.
We identify missing records and limitations. Data access, user permissions, retention periods and measurement consent are agreed before implementation. Analytics tools are added with appropriate permission mechanisms where required; this site currently uses no marketing tracking.
YOUR NEXT STEP
Let’s talk about
your business’s future.
Tell us about your business and goals. We’ll use the first conversation to understand your needs and the right scope of work.
About form data
The form is designed to send your name, business, email, optional phone, selected service and message to AUREVO at customer@aurevocyprus.com. Enquiries are not automatically added to a marketing list. Once activated, submissions are processed through the hosting and email infrastructure. For questions about your information, contact the same address.